The first meeting of the recently-launched SLTA External Advisory Board, created to help formulate plans for the strategic direction of the association, has taken place.
Under the chairmanship of SLTA patron Peter Lederer, the group’s first meeting was described by SLTA chief executive Paul Waterson as “very successful”. He said: “We are delighted to have the expertise and experience of Peter and the other members guiding us and I thank them for their significant contribution so far.
“The next meeting is scheduled for the beginning of next year and there will be a more comprehensive update after that.”
The board members are:
- Marc Crothall, chief executive, Scottish Tourism Alliance
- Kenny MacAskill, former Scottish Government for Justice
- Jane Richardson, strategic communications adviser, public relations and communications, Entrepreneurial Scotland
- Riddell Graham, director of partnerships, VisitScotland
- Mark Baird, chairman, Scottish Beer & Pub Association
- Lawrence Durden, tourism industry manager, industry and enterprise networks, Skills Development Scotland
- Jim Grierson, former sales director, on-trade at Maxxium