Proprietor of the Hielan Jessie in Glasgow’s Gallowgate, Billy Gold, is one of the recipients of a rare bottle of 50-year-old blended Scotch whisky from Whyte & Mackay estimated to be worth £5,000.
Billy won the bottle at a trade show as part of Whyte & Mackay’s 175th birthday celebrations last year.
Consumers also had the chance to win one of 1,500 50cl bottles through an exclusive nationwide promotion advertised on 70cl and 1-litre bottles of Whyte & Mackay blended Scotch whisky.
The “Money Can’t Buy” opportunity formed part of Whyte & Mackay’s consumer reward strategy.
Whyte & Mackay 50 Year Old has been matured in an assemblage of the finest bourbon barrels, first and second-fill Matusalem sherry butts, Tawny Port Pipes and, finally, in 30-year-old Apostoles sherry butts from the bodegas of Gonzalez Byass in Jerez de la Frontera, Spain.